About Us

Pure Fi designs and manufactures premium optical connectivity solutions for a wide range of consumer, gaming and professional A/V applications.

Our award-winning high-bandwidth Active Optical Cables (AOCs) are designed to meet different industry standards and for extended runs, with zero latency and no-EMI disruption.

As a leading optoelectronics tech innovator, Pure Fi engineers and manufactures its proprietary chipsets in-house, with full control of the entire manufacturing and distribution process. This enables us to push the boundaries of what‘s possible to enable next-gen experiences and drive high-speed video, audio and data over long distances to create smarter connected solutions for the professional A/V market, as well as other commercial, medical, prosumer and consumer applications.

With our leadership in optoelectronics connectivity, high-performance, low-power semiconductors and robust manufacturing, Pure Fi transforms the way data flows, making connectivity faster, more reliable, and more accessible than ever before.

Contact Us


Reach us by using the contact form below. We look forward to hearing from you!

Our Location

4677 Old Ironsides Drive
Santa Clara, CA 95054